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Aura Botanicals · E-Commerce
Aura Skincare.
CLIENT
Aura Botanicals
SERVICES
UX/UI Design, Headless Commerce
TIMELINE
12 Weeks
LIVE SITE
auraskincare.com
The Challenge
Aura Skincare needed a
digital storefront that
reflected the purity and
premium positioning of
their products.
Their legacy platform was
suffering from high cart
abandonment, slow load
times, and an inflexible
architecture that made
seasonal updates a
nightmare.
The Approach
We transitioned Aura to a headless commerce architecture, separating
the front-end presentation layer from the back-end inventory logic to
drastically improve speed and flexibility.
Discovery
Understanding your brand, audience, and market position to define a clear roadmap.
Design
Setting the visual language and user experience through wireframes and high-fidelity design.
Build
Bringing the design to life with clean, performant, and scalable code.
Launch
Rigorous QA, seamless deployment, and continuous optimization.
"A frictionless shopping
experience that increased
conversion rates by 42% in the first
quarter post-launch."
Conversion Rate
+
%
Page Speed
-
0
s
Mobile Sales
+
0
%
"The new platform completely changed the trajectory of our online sales. It finally feels like our digital presence matches the quality of our physical products."
Sarah Lin
Founder, Aura Botanicals
"The combination of aesthetic precision and technical robustness is rare. Our conversion rates doubled within the first month."
James Chen
Founder, Minimalist Goods
